How Footballco and Coca-Cola worked with José Mourinho to find his toughest opponent yet: himself

<p>Inside José vs. Mourinho: How Footballco, Coca-Cola and partners created an innovative content series during the Fifa World Cup featuring one of soccer's biggest names.</p> <p>The post <a href="https://www.sportspro.com/opinions/sponsorship-marketing/sponsorship/footballco-coca-cola-jose-mourinho-content-series-fifa-world-cup/">How Footballco and Coca-Cola worked with José Mourinho to find his toughest opponent yet: himself </a> appeared first on <a href="https://www.sportspro.com">SportsPro</a>.</p>